Staging IS important!!

I can not emphasize enough just how VERY important this is.  From smells to clutter to wallpaper, to clutter… if you are selling your house or condo take heed!!!  Less is more and at the risk of sounding oh so repetitive, a few simple steps will make a big difference.  The market is obviously heating up so take advantage and step it up.  First and MOST important, declutter.  We all know what this means, you have to do it, bare minimum, make those closets pretty.  Storage is at a minimum in Florida, so show it off because we all have stuff and we all need to know we have a place to put our stuff.  If your stuff is filling up a place that we could store our stuff for some silly reason, we can not phathom our stuff in that place.  Rent a storage unit if you are particularly attached to your stuff.  You can rent a climate controlled unit here locally for under $100.00 a month and they will even provide a free moving truck.  It is that important – get it ready and stage it properly before you put it on the market.  I am not telling you, you will make a lot more money, but I am telling you if you do these things, you will sell it faster and more than likely get fair market value.  If your house is not staged properly, you will likely not get fair market value.

All personal pictures – they are lovely, but take them down.  I do not care how great they are, you want your new buyers to put themselves in your house as owners, not as guests.  If your pictures are up – some potential buyers can not do this.  I have been in properties that are staged so well, they still have a few frames around the house, but they are the stock photos in the frame – perfect!

Silk plants, for the most part, store them, they are dust catchers and a lot of people simply do not like them.

Towels – please please please do not leave wet towels out, throw them in the dryer or somewhere else. Get rid of old towels, clean white fluffy towels please.

Wallpaper – I know you may have had that border up forever, and it is easy to take down, so just do it,  take it down and while you are at it, paint is cheap, a fresh neutral coat – not a bad idea.  I have a few neutral colors I LOVE and some fun beachy colors if you’re interested!!!

0-6-1 0-7-1 e39686afafd0f6371cb33d2275ef5672-1 These are a few of my FAVORITE things!!!


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Originally from Florida, Jodi grew up in Omaha Nebraska moved back to Florida to earn her jurist doctorate. This knowledge coupled with her undergraduate degree in business management has provided her with valuable skills that she uses daily in real estate negotiations, educating home buyers and sellers and effectively marketing the teams listings. Jodi has been working in the Destin real estate market since 2005. Did he currently resides in Destin Florida with her husband Bill Ketchersid. Bill is also an attorney and has been practicing primarily real estate law in the area for about 20 years. Together they have five children.

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